None of them really speak to me. I guess my “favorite” in the group would be the second one. Reminds me of the logo that Kevin Dubrosky licensed to a bunch of his clients years ago
Kind of a weird side thought:
The abbreviation CRPS reminds me of Corps (pronounced “core”). Maybe your brand image could be subtly geared toward a “tactical” look. Nothing overtly militaristic, but just to give the feeling of a highly effective, elite, and efficient operation. They’ll be getting the Navy SEAL treatment
Of course, I’m probably stearing you in the completely wrong direction from a marketing standpoint. You want something that appeals to women, since they’re often the decision makers regarding home maintenance. Any one of the suggested logos above would probably be more effective at attracting female shoppers than my “tactical brand” idea.
Thanks for your input. I do window cleaning, house washing. Gutter cleaning etc. I was planning on services being noted on cards,posters, signs etc. Was thinking more about a brand when i did the name. Didnt want to limit to one service. I do appreciate your input.
By logo do you mean graphic only? If you do, that’s true - so long as it has text with it.
A logo can only become synonymous with something if you know what that something is. In this context, you do need text to say what you do - and then the logo can just be a circle for example.
“Professional Services” doesn’t say what he does. So therefore the logo needs to be descriptive.
Good reading. If im understanding it correctly. The logo nor the text have to say what you do. It showed the 50 top companies. I think 94% didnt. Which i have heard this before when i comes to branding. I like the principals. Thanks.
I really appreciate you guys opinions. I have to see if i can get them to start over or do i have to go with one. Does mean i will use it tho it will be mine
My favorite is the leaf inside the house. I agree that a descriptive logo would be best but I am not sure how you do that combining window cleaning and pressure washing? Use the term curb appeal? Pick which is your main business and run with that?
Yeah, I was about to say the same. It would probably be helpful to see how you plan on using the logo and name in your marketing - vehicle signage, biz cards, etc.
Btw, if the name isn’t set in stone yet, I would change “Professional” to “Maintenance” or something similar.
Technically speaking, “professional services” describes white collar services like attorneys, accountants, etc.
