Its better to be a marketer/advertiser than a designer. A pretty flyer that doesnt sell is pointless. Read up on marketing just to get a general knowledge. Look up power washing flyers and just get ideas from them. I take what i like from different flyers and add them to my own.
Oh manā¦ laidback is typing. Just know that lunaticās advice on anything should be preemptively disregarded.
That would be 15 around
5 around is
1 to left
1 to right
3 across the street
Like a number 6 dice sideways minus the one you just did.
Basicly the 5 houses that just watched you wash the house.
I print my own 5 around hangers on card stock. Get 3 cards out of each sheet and it simply says
Hi we just washed your neighbors house.
Let us know if you would like to get yours done too. We are running a special on pricing for 2 weeks so give us a call if interested.
Name & number.
Punch a hole in corner. Feed a rubber band thru. Hang on door.
1 Iām always running a special on housewashes even tho Iām never running a special on housewashes. Every Holiday I use as a reason to be running a special. If no holidays close I just say Iām running a 2 week special. I use spring summer fall Christmas. We washed houses all thru Christmas Season and finally washed our last on Jan 2! Would of washed 1 today if I had it. Its 55 degrees out. Snow on ground lol
2 I think the basic black writing works. No crap to work thru. No pictures to decipher. Just we washed your neighbors house,do you want yours done?
Works for me. I also give each customer 3 business cards with receipt and say here are some cards for your friends and family if you know anybody that needs us.
I get lots of calls. I donāt keep track because I get more then I can handle anyways so Iām never really hunting work.
Also any messages online I get and give a quote to wether they say No thank you or well get back to you or ill let you know or any other answer besides yes. I always wait a week then message them and say hey I just wanted to let you know Iām Going to be washing a house in your area this week so if you want to get yours done Ill knock $25 off the price and get yours done too while we are there. Let me know if your interested. I get a lot of them that way!
If Iām really going to be in their area Ill offer to knock $50 off.
Hey it works!
Weirdā¦ you didnāt say anything cringy which is usually your MO.
Call it what you want. Itās the same process. Call it the āI know how America ends specialā. Donāt care. Same process champ.
I consider the after job flyer to still be shotgunning. I put a flyer on the two or 3 house next and across the street. To me targeted advertising is either in something like google adwords, Facebook ads. But if im doing targeted flyers, its when i get the homeowners name and info and send them a personal letter/post card (like send jim) and only goes to certain houses.
As for my ROI, i didnt do a great job at keeping up with the % of calls. It was incredibly difficult to track flyers. I get a lot of calls months later from people who saved my flyer. My goal for this year is to do a better job of tracking everything. Soo many spread sheets.
Door hangers i average about .25 % with eddm about the same
Breaking down the math.
sending out 10k cards
Eddm cost me $.26 to the door (print and plus mail fee)
Door Hangers cost $.12(does not include gas and the days spent putting them out)
My average is $400 (a lot of $100 dollar driveway calls, then full property clean up calls $600+)
Close ratio is about 80% (driveway jobs are an easy sell)
Eddm = $2600 dollars to send them out and then make about $7-8k before expenses.
Door Hangers = $1,200 for printing them and make about $7-8K before expenses (again time and gas spent to put them out is not included in the equation)
The biggest thing i think most forget is that that % of calls is not next day. I can take weeks, months to get a call. Thats why its a numbers game and you have to put out thousands.
Iāve had success with 1 sided eddm. None of it was consistent. Hit and miss. I used it just to get my foot in the door. I havenāt done eddm in quite a while.
Bingo. Get lots of calls from door hangers long after I forgot putting them up.
Show us a pic of some of your door hangers
Stand by, he is using white out to go over cripes washing before he snaps a pic
I only Bully when Bullied
I only Poke when Poked
And I study American History and Politics like a freak and have for years and I have some inside info on a few things soā¦ just assume I know what you dont on that front.
Which someone apparently figured out because the thread was deleted, probably out of shame.
Ps. Iām not dumb enough to get on here and be a piece of chit and a bully and a troll to every new member then put my name and business info on here!
Youād Love to know who I am!
I KNOW who you are!
Semper Fi my troll friend!
4D Chess at its finest. Always 3 moves ahead.
You have no idea and trust me you donāt want to playš
Your hip hop needs some work, but thereās the cringy stuff I was talking aboutā¦
So lets say you now do a house across the street from one you did last week. Will you do those same houses again with the five arounds? Without the one you did last week obviously.
Yes sir, but now with two addresses on it of homes we washed. If I remember the rule of thumb correctly it takes a minimum of seven marketing touches to make anything happen.
Social proof in 2019 is the most powerful marketing tool we have IMO
Itās for this very reason that I am in the same 3 cities/suburbs of KC and same 6-7 neighborhoods almost perpetually. I super rarely go further than 20 minutes of home base.
What about something like this?? I used a few sample pictures as i wanted to see the thoughts of you guys before going through all my pictures. Also our info is not pictured due to another local company following us around on this forum.
Update: Just took off the part where our slogan would be and inserted āSchedule your appointment by _____ to receive up to $50.00 a full home or roof washā
Youāve done it all but put your name. Go for the trifecta. No need to hide behind anyonimity if you speak truth.
Calm down buddy. All he said was āi know how America ends specialā why go into all that?
He is our resident troll. And now we are inundated with off duty fireman