Just finished picking out and sent to AT COST PRINTING (Great job Jillian!) my brochure targeting commercial work. JUSTIN edits over at WCR, and he did some first rate work, let me tell you! This is a tri-fold brochure that I will hand out when I’m visiting businesses and contractors.
I also ordered EDDM cards that I will send out to 2676 residences in my neighborhoods that are primarily designed to elicit pressure washing and gutter cleaning jobs:
Best of all, as a WCRA member it only cost me $100 for camera ready art, and 1000 brochures with the special fall discount (ask for the discount codes before you place that order), and with shipping is only $142.38. The EDDM pieces with discount only cost about ten cents each. SWEET DEAL At Cost Printing! Thanks, WCRA.
Thanks, Rowdie. The way I figure it, if I get a 1% return on the EDDM, I’ll have about $30 invested in each new customer. Not bad if I get that return.
Also, I’d like to throw a pitch in for Chris Lambrinides’s book Window Cleaner Marketing Blueprint where he writes in depth about marketing strategies that are effective, and which ones aren’t. I think you can still get the book free (pay $10 shipping) over at