Here ya go. I told ya I didn’t make it up. 
Don’t paralyze yourself picking out a name or color scheme. You’ll never wash anything if you’re stuck at the kitchen table.
https://thelogocompany.net/blog/infographics/psychology-color-logo-design/
https://www.logomaker.com/blog/2017/05/25/what-makes-a-good-logo-design-these-4-elements/
https://www.inc.com/ss/4-characteristics-of-great-logo-design
https://www.fastcompany.com/3028378/what-your-logos-color-says-about-your-company-infographic
https://www.inc.com/guides/2010/06/choose-the-best-name-for-your-business.html
