Printing, like any industry, is volatile. Peaks and valleys. As such, I have available time on my flatbeds until the end of the month. So I have 2 options:
Send the operator home when he’s out of things to print.
Fill the press.
I REALLY don’t want to go with option 1. It’s getting into the holidays and I’m sure his kids have their little hearts set on as much random and useless crap as my kids do. Actually I don’t know if he has kids. But our deal was he’d get his 40 each week and I can’t go back on my word.
Option 2 it is.
I’m pretty certain my sign pricing is competitive. We typically charge $125/10. But in the interest of keeping a very expensive machine running (and a very good operator running it) I’m going to change that to 12. $125 for 12 yard signs. Standard Yard Sign size: 18 x 24", Full color 2 sides.
For those of you who have not worked with me before, here’s some important information:
We will create your custom art. We will not charge for doing so.
We will make art revisions upon request. We will not charge for doing so.
We will include H-Stakes with every order. We will not charge for doing so.
(in fact, if you do not need stakes, we will charge you less)
We will ship to your door. We will not charge for doing so. Lower 48 only. Sorry, Alaska.
The $125 price is all-in. The easier I make your life, the easier I make my life.
Based on our current schedule, turn time is pretty quick these days. I think the last batch I ran for a PWRA guy he approved art last Tuesday around 10PM and his signs were delivered Friday morning.
I can commit to the $125/12 until end of November. After that it may stop, and it may be continued. Just depends on schedule at that time.
Scratch your business name. Make the other three lines bigger. Yard signs are about a 10 second opportunity. Pressure washing is what is going to make someone slow down or swing back around for the website.
@SchertzServicesLLC if your getting that many at that price better check the size and quality. Average price for 10 good quality, decent sized signs is 90-130 bucks. I’m guessing the ones your getting are about half the size of the typical signs.
Yes, for full color print that’s the going rate. I’m guessing these will be screen printed; a much cheaper way to produce larger quantities, but you’re limited one, two, or maybe 3 colors.
I’ve done yard signs in the past with mixed results. I think I may be in one of those rare markets where I could do something like:
I’ve priced them before. I think their shipping is above normal thus not as cheap as it sounds. Could be wrong though my memory isn’t the best. I usually use dirtcheapsigns but with two color. Let me know if that price works out for you. I’ll give them a shot
Outline the letters with black or a color that makes it stand out. Do what @squidskc said. You want pressure washing to be the biggest so it’s the first thing they read when looking at the sign. I’d say brighter more attractive colors are more likely to catch someone’s eye while passing by. All mine say House Washing atm.