I’m relatively new to the business and I operate out of the central florida area. I was wondering if anyone wanted to share their pricing or at least how they go about it (ex. Hourly or square footage).
I’ve been official for about 3 weeks now and I’ve had 5 jobs since starting, mainly friends and family, but just yesterday I completed my first commercial gig. Tbh I think I’ve been shortchanging myself. On the other hand, just this week I know I lost at least 2 jobs because my price (both driveway jobs) were perceived as being too high.
I just wanted to know if anyone would care to explain their general pricing or processes. I know what mine are but I’m just trying to hit that sweetspot and stay competitive.
It will take a few months but depending on how desperate you are for money you can either start high and work your way down until you are at a 70% close rate or start low and work your way up until your at. 70% close rate.
70% will weed out the cheapskates and the customers you probably don’t want anyway.
Once your at 70% draw more inquiries in and that will allow you to adjust pricing even more.
I’ve increased pricing by 30% this year and close rate is the same. Know your worth
Are you on Facebook? Most people don’t like to talk pricing for several reasons. Someone just created a new Facebook group just to keep the new guy from not charging enough and under cutting the Industry.
Way too small a sample set to learn anything from. You gotta get in front of way more leads and give a lot more quotes before you have an idea of what your market will bear.
Closing rate is one small part of the puzzle. Most guys like to shoot for 70-80%. But you also have to consider the quality of your leads. Certain lead sources will naturally yield lower closing rates (HomeAdvisor, ThumbTack, and similar websites can be especially disappointing depending on who you’re bidding against). While other sources, like a really good company website that prequalifies your leads with some sort of pricing guide, will have closing rates of nearly 100%.
I shoot for (and usually get):
$225/hr for power washing,
$150/hr for wfp window cleaning,
$75-$95/hr traditional window cleaning, and
$100+/hr for gutter cleaning (by hand)
But I’ve only got 8 or 9 work months in a year. Limited competition. It’s an entirely different world up here in New England
I’m in the process of creating a FB and IG account for my biz…I figured most people really wouldn’t want to talk pricing for various reasons, the one you mentioned included. I know I’m just a random guy on the internet but I’m personally opposed to doing something like trying to undercut the industry standards. I’ve been out in the hot sun doing the actual work and I’ll be the first to tell you, if done right we as professionals earn every damn penny of whatever we decide to charge and probably more
I think Alex has pricing nailed. I have the same pricing structure. And I am in Toronto so we have winter when only window cleaning (commercial) gets done.
I hear you man. Down here there’s work year round but a lot of competition. Like I mentioned in another thread, professional power washing in Florida is just like the lawn service industry in that there’s plenty of work and a lot of people to do it. One major problem, especially in the residential sector is that most people don’t take Cleaning their homes, driveways, patios/decks etc. with as much urgency and thus don’t do it or try to find the cheapest way to do it, often just renting a washer themselves. On the commercial end, only the big chains hire outside of their staff to clean their buildings/restaurants and apartment complexes almost always just use their maintenance staff.
also the amount you make while washing is very different then the amount you make working all day. For example the amount on the hour meter on you machine will be much lower then then the actual hours you leave the house drive to your jobs, then come home fix your equipment, return emails return calls, mix soap get gas etcc… every hrs behind the wand will usually generate at leas a 1/2—1 hr of non paying work to keep everything going
so if you are a one man show doing residentail keep all that in mind,
Blockquote[quote=“housewasher, post:12, topic:13743, full:true”]
also the amount you make while washing is very different then the amount you make working all day. For example the amount on the hour meter on you machine will be much lower then then the actual hours you leave the house drive to your jobs, then come home fix your equipment, return emails return calls, mix soap get gas etcc… every hrs behind the wand will usually generate at leas a 1/2—1 hr of non paying work to keep everything going
so if you are a one man show doing residentail keep all that in mind,
[/quote]
Never really looked at it that way. I was just thinking in terms of when I show up to right after I wrap up
