What’s your transition phrase to go from “The house wash will be $xxx”…to “we can do other things while we are there too”?
Usually it’s a smaller job like that, so it’s, “we have a $325 minimum to come out and do anything, so it would be $325, but we can put together a package of things for you to get some discounted prices and check a few more things off your ‘to-do’ list while we’re there”. We’re also using ResponsiBid’s new bundling feature, so it offers pricing for all of our other services at discounts to add-on to whatever they already asked about.
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I got accused of ‘upselling’ when mentioning other services, I have to mention it delicately when talking to the customer.
you awful, evil businessman you… lol
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There is nothing wrong with upselling as long as it’s done honestly and without pressure. And people expect it.
“Would you like some fries with that?”
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Yep, never selling them things they don’t need…educating and offering options is the goal
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Sue them.
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I agree that surveys aren’t always necessary, but on potential high dollar jobs I find that I am 2-3x more likely to close the deal if I meet with the owner personally. They like knowing who will be at there home. Also, it helps for-see anything that may cause you to lose a lot of time. Just the other day I went look at a home detail on a $4 million house. Stucco (easy) but under the eves stained wood. Same with the windows and doors. Had I not seen that I ahead of time I would of been pissed at myself now it being 2-4x longer to clean it safely. Aside from the survey, what else is a wasted action?
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I have done bigger for less and smaller for more. Each job is it’s own. I charge what I can based off the person I am selling to. I aim for the fences on all jobs, but i also know when to add some bs discounts. All my quotes include a 15% discount for first time customers if applicable. If they are older I ask if they have AARP and offer 5% off for that. No reason, just to make them feel like they are getting a deal. I like to wheel and deal, but the initial number is always high because I am the one risking damages, equipment cost, insurance. I would be at $350ish after discounts on that house if it were close and higher if it i have to travel. I do not travel far for free.
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I have no desire to be the cheapest. If someone wants good work they will pay for it… We are currently booking end of July. This year we are averaging $428 a job. Pricing is all about location. You can’t ask on here because people in FL with have a different rate from CA and that will be different from CT
CT is a funny place, when I live in CT I know there are towns that if you undercharge you wont get the job (west hartford)
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Charge your rate. Don’t scrape the bottom of the barrel for customers.
IMO, look for how you can really add value. Are those solar panels clean? How about the roof? Sidewalks? Etc.
Tell the homeowner that you offer these other services and like anything, if you bundle, you save. Knock a hundred off if they get pressure washing the concrete, or solar panels and windows, or whatever. This way, they feel that they are getting value for money and you are increasing total ticket size.
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So charge your rate, but take a hundred off? If your doing well in your business there isn’t time to add stuff on.
When you’re there, probably not. The time to bundle stuff is when you book it though. We’ll give a % off stuff added to the primary service, because the trip and setup was already figured into that.
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How much travel and setup time do you save by adding on a roof wash, sidewalks, etc vs making several trips? If you pass that on to the customer, you maintain your rates and make the customer feel like they’re getting a great deal.
I don’t make several trips. I don’t do roofs, sidewalks, driveways etc. I’ll wash your house and that’s about all you’re going to get from me.
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You don’t surface clean? I didn’t know that.
I surface clean a ton of breezeways and apartment sidewalks. Just not house concrete. It’s a waste of money for the homeowner and a waste of time for me.
Ah ok gotcha.
Then pipe down.
I think his point was maybe not doing those things is the best answer for your business…it is for his. He’s so effecient at the siding wash, he could make more money driving to another job (or 2) and washing just the siding there…he knows his business and strengths (and does what he wants 
)
I keep telling our sales folks that “no, we do not need to figure out a way to do something just because people keep asking for it”. That is an opportunity, but it doesn’t mean we have to grab every single one if it isn’t efficient.
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